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From quirky VW Camper Van pop-up to brick-and-mortar success

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What began as a charming and unconventional pop-up shop inside a vintage VW camper van has now driven its way to a brand-new storefront.

The brand, once known for delighting customers curbside with unique products and personal charm, has shifted gears and opened a permanent space—bringing the same spirit of creativity, community, and quirkiness to a larger stage.

Stroud’s Five Valleys Shopping Centre is welcoming Vintage Vibes to a full-time store in the next few weeks and the team behind the fabulous fashion concept can’t wait to unveil their new venture.

DPL566 | From quirky VW Camper Van pop-up to brick-and-mortar success
Helen and Matt Kloiber Pic: Matt Bigwood

The fashion focussed vintage and preloved clothing brand is run by husband-and-wife team Helen and Matt Kloiber. They have built up a loyal following with their unique mix of repurposed fashion pieces, end-of-line styles, and high-quality preloved staples.

Everything from t-shirts and shorts, to sweatshirts to baseball caps, bikinis and sunglasses are given the Vintage Vibes treatment creating re-purposed and unique styles for their fashion-conscious shoppers who are looking for something unique.

After a series of successful pop-ups in the Five Valleys quirky camper van pop-up the couple have a growing fan base among style-savvy young shoppers. They are now ready to take the leap and open their first full store in the centre’s newly extended retail space next to Santander in the upper mall area.

Vintage Vibes will stock a curated range of highly sought-after brands, including Nike, Stussy, Ed Hardy and Carhartt – all with the couple’s signature touch of sustainable cool.

Their new Vintage Vibes space promises a trendy, urban look designed to mirror the edgy, streetwise appeal of the fashion on offer, aimed at their fashionable young customers.

Co-founder Helen Kloiber said: “We’re so excited to bring Vintage Vibes to a permanent space in Five Valleys, what started out as us trying something a little different, has really taken off and we’re so excited to be taking this next step for the business.

“The new store will be a space that reflects our love of great style, creativity, and pre-loved shopping — we really can’t wait to open the doors!”

The arrival of Vintage Vibes comes as Five Valleys expands its retail offering, bringing a mix of independent and national brands to Stroud.

Rough Hands Café is expanding next month – relocating to another newly created retail unit next to Vintage Vibes. Two new businesses are taking the office space above which can be accessed from the centre’s top deck car park.

Centre Manager, Erica Malpass, said: “We are really thrilled to welcome Helen and Matt to our growing community of thriving independent businesses here at Five Valleys. Vintage Vibes has already proved to be a great hit with our shoppers and adds something truly fresh and exciting to our retail mix. We can’t wait to see the new store come to life.”

The Vintage Vibes store will officially open on Friday August 1st with a special DJ event to mark the launch. Keep an eye on Five Valleys social media accounts for more details. 

Photos show Helen and Matt at their Five Valleys pop up and their soon to open new store. 

To keep up to date with news and events at Five Valleys visit www.fivevalleysstroud.co.uk

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